Hainan steps up learning process with Spain visit
Author : David Ing, Madrid,
WITH Hainan looking to cement its position as a premium leisure and MICE destination, a high-level tourism delegation from the island visited Spain at the start of September.
The delegation were keen to explore development and cooperation prospects with the European leader for overseas beach holidays, and to look at facilities that have put Spain at the forefront of Europe’s MICE sector in recent years.
Among the ideas Hainan will be studying after the tour is the possibility of developing a hotel chain similar to Spain’s state-run Paradores.
Another will be to promote tourism in rural areas, according to Chen Yao, vice president of both the Tourism Association of Hainan Province and Tourism Marketing Association of China, and head of the 19-strong delegation.
“Spain is a very established tourism destination and we need to learn from them,” Chen told TTG Asia e-Daily.
Building up rural tourism, especially where it links in with hot springs and activity visits to tropical forests – which cover around 60 per cent of Hainan – is among the new initiatives lined up for expanding the island's tourism sector.
Hainan is also seeking to grow its cruise and medical tourism sectors, in addition to its traditional beach holiday base.
While further tourism development will continue in the main resort city of Sanya, other areas to be cultivated include Lingshui, Wanning, Qionghai and Wengchang – all on the east coast – and around the capital of Haikou in the north.
A new conference centre in Haikou is scheduled to open before year-end, adding to those in Sanya and Boao. “We are also going to build 70 more hotels over the next five years, all of them in the four- or five-star category,” Chen said.
Nearly all of Hainan’s 25.6 million visitors last year came from the Chinese mainland. Describing Hainan as a “window and bridge for Chinese tourism”, Chen said they would keep their focus on the high-end domestic market, which has proven lucrative so far.
With foreigners accounting for around five per cent of total arrivals, the main overseas source market, Russia, contributes about a quarter of these, and “looks to have continuing good prospects” for both leisure and MICE inbound traffic, according to Chen.
Hainan's three leading source markets in Western Europe – Germany, France and the UK – are expected to remain in that order.
May 17, 2013 - Many women aren’t content to just raise their arms and scream in a fit of jealously over Michelle Obama's famously sleek, muscular-looking arms. Instead, they are visiting Latin and South American countries, where medical tourists can undergo arm lift p
May 15, 2013 - Actress Angelia Jolie proved she was willing to go to any length to reduce her elevated risk of breast cancer.
May 13, 2013 - Turkey’s economy is getting a facelift, a hair-raising procedure of sorts that is not only sprouting the growth of whiskers above the upper lip, but profits in the country’s booming medical tourism sector as well.
May 10, 2013 - As Turkey tries to boost tourism revenues and narrow its account deficit, the government is aiming to capitalize on the number of visitors who are willing to combine medical treatments with a short vacation.
December 10, 2012 - South Korea is keen to promote its medical tourism, as the country is one of the fastest growing nations in this sector. To promote Korea as one of the world's most competitive medical tourism destinations, KTO showcased its expertise in Abu Dhabi.
December 3, 2012 - An expert in medical tourism, Dr. Ufuoma Okotete, has said Nigeria loses N81 billion annually to medical tourism. She said an average air ticket to India cost about N250, 000,the Indian High Commission in Lagos issues about 40 medical visas per day.
November 9, 2012 - The government is looking to delve into stem cell research with the creation of a special task force designed to review the controversial treatment and offer recommendations on its use in the Bahamas.
September 21, 2012 - That said, the report also analyses the growth strategies being employed by the country to continue to attract arrivals, including airport and port expansions, as well as continued efforts to remain an eco-tourism destination.
September 13, 2012 - There is great scope for medical tourism between Pakistan and India, especially in the domains of children’s cardiac surgery and liver transplants, eminent hematologist and transplant physician Dr Tahir S Shamsi told The News on Monday.
September 11, 2012 - Increasing numbers of Russian visitors are coming to Finland for cancer treatment, perinatal services, surgery and dental care. The demand for Finnish health services, especially from Russian visitors, has been growing rapidly in recent years.